TMP Worldwide to Discuss Digital Recruitment Strategies, Host Mobile Game, “The Missing Link,” at LinkedIn Talent Connect 2012

October 08

NEW YORK (October 8, 2012) –

WHO: TMP Worldwide Advertising & Communications, LLC, a leading global tech-enabled talent acquisition company that leverages software, advertising and creativity to deliver award-winning products and services

WHAT: Will present a session titled “Measuring Success with an Integrated Digital Recruitment Strategy” at the LinkedIn Talent Connect 2012 event. The company will also host “The Missing Link,” a mobile game designed to showcase the agency’s mobile expertise and how LinkedIn can be used to find the perfect candidate.

WHEN: The conference will take place from Wednesday, October 10 – Friday, October 12, 2012.

“Measuring Success with an Integrated Digital Recruitment Strategy” will be held on Thursday, October 11.

Attendees can participate in “The Missing Link” throughout the entirety of the conference.

WHERE: LinkedIn Talent Connect 2012
MGM Grand Hotel & Casino
3799 South Las Vegas Boulevard
Las Vegas, Nev.

DETAILS: In the digital recruitment age, Google, job aggregators and other digital properties such as LinkedIn have dramatically changed not only the way candidates search for jobs, but also the expected return on investment. For about 75 percent of jobseekers, the traditional attraction methods no longer apply.

During “Measuring Success with an Integrated Digital Recruitment Strategy,” Matt Mroczka, vice president of Digital Strategy and Client Development for TMP Worldwide joins with Ellen Sauvé, national sourcing operations manager for PricewaterhouseCoopers, to discuss how a comprehensive digital recruitment strategy can allow organizations to craft effective campaigns in less time and with less investment. They will also discuss how to track success from the moment a prospective candidate sees the job posting all the way through to hire. Additionally, attendees will learn how PricewaterhouseCoopers revolutionized its recruitment strategy by optimizing its brand and taking advantage of all of the tools in the digital recruitment tool box.

In addition to this informative session, TMP will also be hosting an innovative, mobile-based game called The Missing Link. Designed to show participants the agency’s mobile expertise and how they can leverage LinkedIn to find the perfect candidate, the game asks users basic questions about Las Vegas. When they get questions right, they receive clues about a certain candidate’s job location, education, specialties and other aspects available on LinkedIn’s mobile site to help them narrow down the right person – that day’s Missing Link. One winner will be randomly selected each day of the conference and will receive $500 in casino chips.

HR professionals, recruiters and executives interested in learning how to more effectively use LinkedIn to find top talent are encouraged to attend TMP’s session and participate in its innovative mobile game.

For more information about LinkedIn Talent Connect, please visit:

About TMP Worldwide
TMP Worldwide Advertising & Communications, LLC ( is a global, tech-enabled talent acquisition company that leverages software, advertising and creativity to develop and deploy our clients’ employer brands across digital, social and mobile outlets. Our client base of over 1,200 companies spans every sector in business and government. Headquartered in New York City, with offices throughout North America, Europe and Asia with affiliates around the globe, TMP continues to set the standard for measurable and cost-effective HR communications. We are also honored to be recognized, once again, among AdAge’s Top US Digital Agencies, ranking #33 for 2012.

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