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TMP Worldwide Enhances TalentBrew Recruiting Platform with Categorized Content Functionality

October 08


NEW YORK (October 8, 2012)TMP Worldwide Advertising & Communications, LLC, a leading global tech-enabled talent acquisition company that leverages software, advertising and creativity to deliver award-winning products and services, announced today the enhanced functionality of its TalentBrew recruiting platform. Through this latest innovation, individual job postings now can provide candidates with relevant information far beyond the job description, in the form of content related to the specific opening and location.

TMP continues to improve how employers find and attract top talent by enhancing the very way that candidates learn about job opportunities. The agency’s new functionality allows for the addition of robust content designed to further engage job seekers. This can be a mix of images, videos, employee profiles, news articles or location profiles, all of which improve the candidate experience by enabling job seekers to learn additional information about the company before they even apply. The content is made available on both the mobile and desktop versions of TalentBrew sites, ensuring that the information is accessible regardless of the device the candidate is using.

To provide maximum flexibility, TalentBrew now utilizes a database that stores content for each client. Each piece of content is ‘tagged’ – associating it with any combination of specific job categories or locations – ensuring it is only shown with relevant jobs. TMP can easily upload, delete or recategorize content as needed, without redesigning or relaunching the individual web pages.

The end result is that the TalentBrew software serves candidates with unique and updated content directly related to the job they are viewing. When combined with TalentBrew’s Location functionality, which provides candidates with maps, commute times and places of interest near the office location, job seekers have more information to determine if they will be a good fit for the job and the company.

“As competition for top talent continues to increase, today’s employers need a way for their Internet job listings to stand out and provide candidates with what they are looking for. Using a company’s own unique content, this latest enhancement offers job seekers a more in-depth, personalized candidate experience,” said Matt Lamphear, senior vice president of Interactive Products at TMP Worldwide. “When combined with our other offerings, such as social media strategies and web development projects, employers have a number of tools to help them find, attract and hire the talent they need to take their organizations to the next level.”

The latest version of TalentBrew is available now. More information about TalentBrew can be accessed at http://www.talentbrew.tmp.com

About TalentBrew
Powered by the creativity, talent and service of TMP Worldwide, TalentBrew is the number one choice for global recruitment marketing strategy and candidate experience. Committed to being at the forefront of recruitment marketing innovation, TalentBrew enables employers to attract, interact and recruit qualified talent with the latest techniques and technologies. Recent enhancements include first-to-market features related to content beyond the job description, mobile-friendly applications, and location-aware functionality.

About TMP Worldwide
TMP Worldwide Advertising & Communications, LLC (www.tmp.com) is a global, tech-enabled talent acquisition company that leverages software, advertising and creativity to develop and deploy our clients’ employer brands across digital, social and mobile outlets. Our client base of over 1,200 companies spans every sector in business and government. Headquartered in New York City, with offices throughout North America, Europe and Asia with affiliates around the globe, TMP continues to set the standard for measurable and cost-effective HR communications. We are also honored to be recognized, once again, among AdAge’s Top US Digital Agencies, ranking #33 for 2012.

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